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Jessica's Bridal & Formal offers a brimming selection of signature wedding gowns in countless styles and designs.

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Discover the endless range of formal gowns for prom, pageants and homecoming available at Jessica's Bridal & Formal.

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Find the perfect bridesmaid's dresses to adorn your wedding day beautifully at Jessica's Bridal and Formal.

Northeast Arkansas’s Premier

Bridal & Formal Gown Shop

Jessica’s Bridal & Formal in Bay, Arkansas is the premier bridal and formal shop in Northeast Arkansas As members of the International Prom Association, we offer a vast range of bridal and formal gowns in sizes ranging from 000-32. Carrying a selection of exclusive designer brands at affordable prices, you’re sure to find the dress of your dreams with Jessica’s Bridal & Formal. Come and experience an unforgettable shopping experience with dresses that are specially made for us for you! Schedule your appointment today!

elegant lace wedding dress

Shop Wedding collection

At Jessica’s Bridal & Formal, we offer a teeming range of wedding gowns by exclusive designers like Allure and Maggie Sottero Bridal. From elegant ballgown wedding styles to vintage lace gowns, we’re confident you’ll find the perfect gown for your monumental day!

Light blue prom dress

Shop Formal Collection

Discover the endless selection of formal gowns available at Jessica’s Bridal & Formal. From prom to homecoming and pageant dresses, we carry select brands of formal gowns in countless styles, colors, and designs. See what we have in store today at Jessica’s Bridal & Formal!

wedding gown photo collage
bride in a boho wedding dress

Why Choose

Jessica’s Bridal?

Located in Bay, AR, Jessica’s Bridal & Formal is your premier destination for signature gowns at affordable prices. With an endless range of dresses for weddings and special occasions, we’re committed to creating a lasting experience you can cherish when selecting your gown. Our skilled staff members are knowledgeable in style and trends and in assisting customers in finding their perfect fit. Whether you’re seeking an elegant dress for prom or to say “yes to the dress” for your wedding day, Jessica’s Bridal & Formal can’t wait to be a part of your signature moment! Schedule your appointment with us today!

Say “yes” to the Dress!

Find the gown of your dreams for all your most monumental occasions!